Case Studies

  • Client:

    TheBrandStable.com

  • Objectives:

    To launch BrandStable as a retail network for the premier streetwear brands, retailers, and individuals shaping progressive streetwear. In House aims to use this site as an online medium for brands and retailers to interact within the lifestyle-based industry that is progressive streetwear.

  • Strategy:

    IHC designed and executed TheBrandStable.com from concept to conclusion. IHC created the site; profiled many current brands and retailers; incorporated elements such as interviews, cultural features, and blogs to capture an all-encompassing cultural profile of progressive streetwear; and paved the way for the site to be used as a valuable communication tool and resource for brands, boutiques, and fashion professionals.

  • Result:

    TheBrandStable.com was launched successfully and is the only online resource of its type. It continues to grow in scope and has been eagerly welcomed by members of the fashion community.
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